Brock Interiors

OpsBuyer™ Builds Business for Flooring Company

Summary

Brock Interiors, a flooring company specializing in the multifamily market, is using OpsTechnology to grow its customer base and increase sales.

Situation

When Brock Interiors opened in 1997, the company wanted to provide a different level of service to the multi-housing market in the Southwest. As the company grew, however, developing new sources of revenue became an important focus. Brock executives saw online procurement systems as a potential source of new business.

Solution

Company president Cathi Brock says that "we knew several companies were developing e-procurement software, but we hadn't seen any of them yet. Camden made arrangements for us to receive an online demonstration from OpsTechnology, which made it clear that this was going to be a wonderful tool for our customers as well as their vendors."

The decision to join OpsTechnology's vendor network was an easy one. According to Brock, "OpsTechnology provides our customers with so many benefits, we were happy to jump on board. For us it ensured the invoices are submitted and paid on a timely basis. It also, eliminated the need to provide historical data to the sites on usages."

When we made the decision to join the network we really didn't think it would bring in new customers, we just thought it would be good for our existing customers. Then last summer I was on a plane to NAA and was asked if it had generated any new business for our company. I responded by saying "No, but it sure is good for Brock Interiors and our customers without bringing in new business." When I got to my hotel room that night I had received a call from a large management company in one of our markets who needed to replace his carpet vendor. Ops provided our name and we now have a great relationship with that customer. We had tried many times to get in the door with that management company and had never had any luck.

- Cathi Brock, President, Brock Interiors

Results

OpsTechnology has dramatically improved Brock Interiors' ability to track invoices. "The biggest operational benefit has really helped eliminate the missing invoices," Brock says. "It also has helped prevent the 'runaway manager' who orders too much and then takes months to get the account current again. It has also decreased the time it takes to get paid. And within our current market situation that has been huge."

Seven years after opening its doors, Brock Interiors boasts a national roster of customers, including Camden, Equity, Dunlap and Magee, Walden, and RMI and many others.